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Business writing
Business email etiquette

Business email etiquette

Overflowing inboxes is a common complaint among time-poor workers struggling to read their daily dose of electronic mail. Here are a few tips to business email etiquette that will increase the likelihood your email will not only be opened but also read and actioned in a timely manner.

Timing

  • Avoid peak email-checking periods like Monday mornings
  • Send non-urgent emails on Tuesday, Wednesdays and Thursdays

Attachments

  • Beware virus-phobias
  • Seek permission from reader first

Layout

  • One point per paragraph
  • Maximum 6 paragraphs

Subject line

  • Use 10 words or less to capture the reader’s attention
  • CAP main point
  • Include your company’s name to make it easier to find archived emails
  • Write last in order to focus main point

Language

  • Imagine writing to a specific individual rather than group mail-out
  • Writing style should match level of relationship with reader
  • Use active speech; short and sharp writing

Signature

  • Business logo
  • Business tagline or quote

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